Zentrick helps brands and media companies, in a measurable way, to activate video audiences, deepen content engagement and stimulate conversion across the purchase funnel. Quickly add interactive elements like social rewards, real-time commerce, dynamic related content, inline gamification, timed surveys, embedded contact forms, mobile app downloads, localized store finders and social feeds to your videos using a self-service online platform.
Zentrick‘s integration with thePlatform allows companies to leverage Zentrick’s industry-leading interactive video capabilities seamlessly within thePlatform’s mpx workflows. To streamline the client experience and workflow, Zentrick and thePlatform leveraged their respective technology stacks to provide a seamless solution for interactive video management. Any player created with thePlatform services can now easily start applying customizable and brandable interactive video annotations across their content libraries at scale. These interactive video elements drive double-digit conversion rates for inline commerce, gamification, lead generation, signups, social actions, related content and more.