Blog
Get Your Video Content Submitted To Google Video Search
Posted By: Ericka Wood | Posted: 12.15.2008
As you may know, improving your video content's search engine discoverability is a multi step process, that can be challenging to navigate. However, as web video consumption continues to grow at break-neck speeds, having well optimized content that's easy for the search engines to find can be crucial to the success of your business. Here at thePlatform, we're working to make video Search Engine Optimization (SEO) a little easier for our customers.
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Broadband Video Perspectives for 2008 & 2009
Posted By: Ericka Wood | Posted: 12.8.2008
In many ways, 2008 was a defining year for premium broadband video on the web. For the first time, many aggregators and programmers embraced a more open approach toward distributing their top tier content across video destination sites, while investing in their own brand destinations. At the same time, video views exploded across the industry, with online video consumption growing handily each month as more quality premium content became available.
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November Product News
Posted By: Ericka Wood | Posted: 11.11.2008
The newest release of the Player Development Kit (PDK) offers some exciting new features that give customers support for MP3 files, tools for displaying content dynamically, and the ability to use an indexing service to drive the category list.
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October Product News Roundup
Posted By: Ericka Wood | Posted: 10.30.2008
The latest version of the Player Development Kit (PDK) 3.6 was released this week, offering Plaxo social network support and new playback and advertising features:
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Associated Press Chooses thePlatform
Posted By: Ericka Wood | Posted: 9.23.2008
We are excited to welcome the Associated Press (AP) as the latest customer of thePlatform's media publishing system. AP's needs represented a unique set of challenges that our system was ideally designed to fulfill. AP works with thousands of newspapers, radio stations, television broadcasters and websites across multiple geographic areas. In such an environment, AP strives to maintain the highest quality reporting, which is reflected in its massive reach and its 49 Pulitzer Prizes. They needed a system that was proven, flexible, and that could grow with them as they expand their broadband video capabilities.
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