More Control for Your Video Business
mpx Beta launches tools to help control your online video business
Today’s growing video companies have changing needs. This week we launched a number of new features for mpx Beta to help better control that growth. They include new tools for creating and managing feeds, better support for applying ad policies, and more capabilities for configuring restrictions. These features add to the already rich feature set of mpx Beta.
Increase video views with more options for managing feeds
Creating a new feed in mpx Beta is simple. Just go to the feeds section and add a new feed. From there, you can configure any number of parameters including the content categories, the format (RSS, JSON, Atom), whether content needs to be approved or not, the feed cache lifetime, the sorting keys, and more. You can also specify the fields that will appear in the feed content including namespaces, media fields, file fields, category fields, and more. Lastly, you can apply ad policies and restrictions to the feed.
Once you have a feed created, it’s time to add content to it. You can add content to a feed from the media view or from the feed view. You can set the lineup automatically by creating a dynamic feed based off of categories, tags, workflow labels or a custom field. You can also curate the content of a lineup and specify what shows up first, second, third, and so on. We provide a feed preview window where you can drag and drop content into the order you prefer. Lastly, you can even set up a mixed lineup, where the first set of videos are curated, and the rest are dynamically generated based on your predefined parameters.
Monetize more of your content with full support for ad policies
mpx Beta supports the creation and use of multiple ad polices. An ad policy is a set of rules, settings, and connections to ad sources that ensure your video content is monetized properly. You can integrate the ad sources from any of our advertising partners.
Creating an ad policy allows you to integrate a primary and secondary (failover) ad provider. You can create and define ad wrappers and you can specific settings for bumpers, pre-rolls, mid-rolls, and post-rolls. You set the number of ads to show for each, the frequency of showing, and whether the user can skip them or not. Lastly, you can set up a default policy for all of your content or apply an ad policy on a specific release or to content in a particular feed.
Manage your content relationships with extensive support for restrictions
As a media company, you understand the requirements for when and where you can show online video, and when and where you can’t. Helping our customers respect content relationships is a critical part of mpx.
There are many kinds of restrictions that need to be enabled in today’s online video world. They include geo-restrictions on country, region, metro code, city, area code, and postal code. While some geo-restrictions may be inclusive, others may be exclusive and require blackout areas for specific audiences. mpx supports all of these scenarios and more. With mpx you can restrict content by referring domain, expiration, date, IP Address, and even specified keys. You can set a default restriction for all your content or apply restrictions to content in feeds and/or to individual URLs.
Other great features for managing all aspects of your video business in mpx Beta
In addition to the new features for feeds, ad policies, and restrictions, mpx Beta also includes new features that make it easier to manage content across different deployment scenarios.
- For those who have a multilingual effort, we now have bidirectional language support in our console.
- In addition, we’ve added more features to mpx Beta to streamline your administration including the capabilities to create asset types, add servers, and customize file-level management of Public URLs (Releases) so you can create and manage your files’ URLs in the media object view.
Introducing the Whitepaper: Securing the Broadband Video Delivery Chain
Overall, with this latest release of mpx Beta we’ve added some extensive features for empowering different business models. In support of that effort, we’ve developed a brand new whitepaper dedicated to how we secure your business’s content. The new security whitepaper covers the entire online video content security landscape for our customers. In the process, we offer best practices of mpx for your consideration in this whitepaper for when you are evaluating any video management system.
Download the whitepaper here. Or contact thePlatform today for more information on great features of mpx and how you can put it to use in your organization.
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