The TAM Service Has You Covered

What is the TAM Service?

The Technical Account Manager (TAM) Service is a valuable added resource that thePlatform provides to customers who need more specialized support for their broadband video solution needs. While all new customers get a chance to experience the TAM Service for a limited time after sign up, and all customers get access to our 24/7 support, those customers with deeper technical and video business needs may choose to add ongoing TAM Services to their account.

Technical Account Managers want you to achieve your business goals, not just resolve technical issues. Your TAM is a specifically designated resource who serves as a single point of contact for all your needs with thePlatform. TAMs can therefore provide a consistent source of knowledge and advocacy as your business grows and develops over time. In addition, TAMs are focused on solving problems in a holistic way by offering a broad toolset of insight and experience to clients. Not only are they experts in thePlatform technology, our TAMs are all trained in the various tools and solutions offered by our vast partner network.

TAM Services Include

TAMs provide a wide variety of services and insight into critical development areas including:

  • Need a custom video player? Your TAM can help you to plan, build, and deploy your own Player Development Kit (PDK) solution that fits the unique needs of your business. In order to bring your video player to life, your TAM can guide your team through the process of designing your layout, skinning the look and feel, and adding any plug-ins that you require.
  • Configuring a Ingest Workflow: Need a custom ingest solution? Your TAM will help you set up your own video content Ingest Service implementation using tools such as Watch Folders or the Feed Reader to automate and accelerate the ingest process.
  • Managing Content Preparation: Whether it is configuring your metadata schemas, setting up a Transcoding Service solution, setting custom business policies, configuring advertising patterns, configuring your own CDN Network (or using our own mpsManage CDN and Storage Services); your TAM will help you get your content formatted and hosted and ready to roll.
  • Choosing a Content Syndication Strategy: Need to get your content to a specific outlet or destination? Your TAM will work with you to make sure you have the right syndication strategy to get your content seen. We’ll help you work with our various mpsConnect content syndication options including player syndication, connectors, and feeds.
  • Working with Partners: Your TAM will help you find the right partner for whatever needs you may have. TAMs have experience working with a broad range of technology providers in the arenas of video advertising, reporting, content delivery networks, community tools, transcoding, asset management, and more who have all integrated with thePlatform. Your TAM’s knowledge of your specific needs is an invaluable asset to help you select, integrate, and deploy your partner-enabled solutions. To view our extensive partner network, consult the partner section of our site.

Here are some tips for getting the most from the TAM Service:

1. Start early. Give your TAM time to understand your business goals, operational setup, and technological capabilities. This will help the TAM design the right solution for your particular needs.

2. Research first. We provide many resources to customers including 24/7 support and a vast help documentation site that together give you the knowledge and capabilities you need to solve many of your day-to-day issues. By taking advantage of these tools on your own, you will help focus the efforts of your TAM on the bigger, longer-term challenges you face.

3. Start with a flexible strategy. Our TAMs have a lot of experience and wisdom they can pass on to you. If you are open to new options, make it clear to your TAM that you want their advice. This can save you a lot of time and money in developing and deploying your solution.

To find out how you can sign up with the TAM Service, contact your account manager or read more about it in our mpsExperts section.

Written by: Nathan Rohm, Product Manager

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