Blog - Partner News
Web CMS and VMS: Improving workflow and content integration
Posted By: Jordan Friedman | Posted: 11.3.2009
If presenting video content to your online audience is the core of your business model, then chances are you are using a traditional web content management system (CMS) and a video management solution (VMS) in tandem. Both systems are highly specialized for what they do, but until recently they haven't been well integrated, leading to overly manual processes, sub-optimal workflow, and degraded consumer experience.
Increase newsletter audience and site traffic with embedded video
Posted By: Jordan Friedman | Posted: 10.12.2009
Including video in your email can be a great way to increase audience engagement with your content. Streamed video in email enables true multi-channel digital marketing, where marketers can mix the web "pull" and the email "push" video tactics to drive more user interaction.
Effective Online Video Advertising
Posted By: Jordan Friedman | Posted: 10.1.2009
Our friends at ScanScout recently paid us a visit at our headquarters in Seattle to show us the updated integration between their ad solution and our Player Development Kit (PDK) 4 via a simple plug-in. It was great to get their perspective on how to build a successful ad-revenue business for professionally produced online video.
Relevance increases video consumption and engagement
Posted By: Jordan Friedman | Posted: 9.28.2009
For the last several years, the online video world has focused on solving the challenges of how to get content digitized and distributed. But there's been a lack of focus on figuring out how to increase consumer demand for your video.
Syndicate your video to the Adobe® Media Player
Posted By: Ericka Wood | Posted: 4.8.2008
The newest version of the mpsPresent Feeds Service adds support for the Adobe Media Player (AMP). Take any Flash or MPEG-4 video in your media publishing system account and syndicate it to AMP.