Blog - Partner News
Relevance increases video consumption and engagement
Posted By: Jordan Friedman | Posted: 9.28.2009
For the last several years, the online video world has focused on solving the challenges of how to get content digitized and distributed. But there's been a lack of focus on figuring out how to increase consumer demand for your video.
Read More »
Syndicate your video to the Adobe® Media Player
Posted By: Ericka Wood | Posted: 4.8.2008
The newest version of the mpsPresent Feeds Service adds support for the Adobe Media Player (AMP). Take any Flash or MPEG-4 video in your media publishing system account and syndicate it to AMP.
Read More »
thePlatform offers Harmonic’s Rhozet transcoding service
Posted By: Ericka Wood | Posted: 3.12.2008
Our new transcoding service is getting a lot of great feedback from our customers. Many people have asked what transcoding technology provider we selected to build our farm with. The answer is Rhozet ® Carbon Coder™, from Harmonic Inc.
Read More »
thePlatform partners with adap.tv
Posted By: Ericka Wood | Posted: 5.14.2007
Today we announced a new partnership with Adap.tv. A new-to-the-scene marketing firm, Adap.tv allows publishers and advertisers to match relevant advertising with online video content. Through a speech-to-text conversion and algorithms identifying keywords, ads can be called and presented in a consumer-friendly manner. Everyone wins with advertisers gaining access to new consumers, publishers generating new revenue and consumers seeing ads that are contextually relevant to the video they are watching.
Read More »
