Adobe
Limitless options in a cross-platform player
Adobe® Media Player (AMP) is a cross-platform player for downloaded and streamed media which enables you to customize the brand experience and track usage and ad results.
AMP software offers content creators, advertising content creation partners, content publishers, and delivery partners new opportunities for distributing, tracking, and building businesses around rich media. From simple licensing deals for repurposed broadcast content to podcasts and interactive viewing experiences in which users engage onscreen objects by clicking them to get more information or purchase them, the possibilities are limited only by your imagination.
thePlatform supports the branding extensions in RSS that display half-banner or background images in Adobe Media Player. This allows our customers to specify their own branding assets to be displayed along with their syndicated content to AMP.