Versatile Support for Your Business Model

Monetize your content

Managing advertising online involves a number of considerations. Whether you have one or many ad solutions running at the same time, you need the flexibility to optimize your ad revenues while providing redundancy and comprehensive coverage across all your assets.

mpx makes it easy to set up a preconfigured advertising policy that can be applied to your content in multiple ways.

  • Define ad policies for bumpers, mid-rolls, post-rolls, and pre-rolls.
  • Fill every ad avail with the ability to set primary and failover ad networks and ad server URLs.
  • Set ad details including frequency rates, delay times, skip policies, and ad server failovers.
  • Set a default ad policy or apply ad policies to individual media and/or to entire feeds.
  • For more options, partner with one of thePlatform’s many leading video advertising providers.

Expand your audience

Get your video on the sites and devices where your audience spends their time. thePlatform supports a variety of mobile, over-the-top, and web syndication destinations, a smart content ingest process, metadata matching, and required file formats for each destination.

Three Syndication Types

Our three distribution and syndication options offer dependable ways to ensure your audience sees your online video.

  • Player Syndication to any site that will embed your player. You control the user experience from start to finish.
  • Feeds Syndication to any video player that will accept XML or RSS feeds. Send your content to multiple devices, outlets, and content platforms that accept standard feeds.
  • Media Syndication using Connectors to distribute your content directly to another system in the proper format.

mpx Reports

reports
Tracking the driving forces of your online video business is simple with mpx reports. mpx’s integrated reporting gives you access to all of your key audience metrics. Track and optimize your content quickly and easily within the mpx console. Our open APIs also make it possible to integrate with the leading analytics platforms.


Control access to your content


Today’s online media companies have many types of content restrictions to manage. With mpx Beta you can make your content available to end users and grow your business while respecting the widest variety of content relationships possible.

  • Optionally set time availability and expiration dates.
  • Reach your target audience through geo-location restrictions from country down to postal codes.
  • IP exceptions enable video playback for affiliates and partners outside of your allowed geography
  • Use geo-restrictions to create local blackouts, or restrict media to targeted advertising regions.
  • Target media to specific devices or networks using domain name or user agent restrictions.
  • Set a default restriction policy for all your content, or apply restrictions to individual media releases or feeds.


Secure your premium content

Your premium content is an asset, and you want to verify that it’s secure. thePlatform provides a wide array of technological solutions to help protect your content while it is managed, streamed, and played back. thePlatform secures content in two areas, media file and playback.

Media File security

  • Secure your content locally with local storage and encryption using the RMP.
  • Transfer files securely with SFTP or Aspera®
  • Take advantage of CDN security using Server Objects and CDN tokens.

Playback security

  • Secure your feeds with access conditions and content policies.
  • Use URL Security such as tokens, keys, signatures and RTMPE.
  • Manage content restrictions with availability dates, geo-locations, IP-addresses, domain referrals.
  • Set device ID security with user agents and registry checks.
  • Add DRM with Adobe® Flash® Access®, Microsoft® PlayReady®, Windows Media, or Widevine
  • Set up entitlements for specific content with content permissions user account management.